WHO WE ARE
OUR ROOTS
Change the first five years, change everything!
Play-with-a-Purpose Educational Trust is trading as Preschools 4 Africa. Preschools 4 Africa has its roots in the Play-with-a-Purpose educational programme which was founded in 1991. Registered as an Educational Trust in 2002. The Play-with-a-Purpose Trust is a South African non-profit organisation that has had over 20 years of Community Development and Early Childhood Development experience. We currently mentor over 80 preschools in Gauteng, North West Province and Western Cape with a presence in the Kwa-Zulu Natal and Eastern Cape.
Preschools 4 Africa aims to assist young children in their quest to obtain quality and relevant early childhood education in order to ensure that they are in a position to ultimately be gainfully employed and become global citizens. Research indicates that a child that does not receive the correct education in the first five years has a 70% chance of being arrested for a violent crime and has less than a 30% chance of entering tertiary education. We aim to be part of the change in uplifting education in the fight against crime.
The effectiveness of the Play-with-a-Purpose programme implemented through Preschools 4 Africa has been published as a research article in the International Journal of Child and Youth Care: CYC-Net, through Monash University, South Africa.
Preschools 4 Africa is a much consulted expert in the field of Early Childhood Development having been featured as Play-with-a-Purpose on the following: ETV; Morning Live; Pasella; Kaelo; Let’s Fix It; the After Dark with Eric show on SA FM; and on ETV’s Great Expectations – How to find the Perfect Preschool, and others.
Our founder, Robyn Wienand is recognised as an expert on toys and games for educational development and has been on the professional panel of judges for the SA Toy Association. She was runner up for TLC Africa woman of the year in 2012. Robyn is the Co-chair and Civil Society Representative on Government National Intersectoral ECD Forums representing The Association of Christian Schools International and Preschools 4 Africa .
ABOUT US
Credibility and Registrations
- Level 2 B-BBEE contributor: 90% Black Ownership, 90% Black Beneficiaries and 100% SED Recognition.
(Download B-BBEE certificate here and Beneficiary certificate here)
- Registered Public Benefit Organisation which allows us to issue Section 18A Tax deductible certificates. P.B.O: 930 000 189
(Download PBO certificate here)
- Trust Fund No: IT6379/01
(Available on request)
- NPO registration: 040-711-NPO
- Board of Trustees
Preschools 4 Africa is an umbrella body for the following projects:
- Preschools 4 Africa Affiliated Schools
- Play-with-a-Purpose Programme Mentorship and Teacher Training.
- Model Preschools
- Adopt-a-Preschool Project
- Send a Child-to-School scholarship programme
- Zakhe Gap Year Intern Programme
- Library-in-every-School initiative
- Developing Educational Equipment
- Nursery-School-In-A-Box
- ECD Connect IT application
- Vegetable Garden and Nutrition Training
- Renovate-a-Preschool
- Experiential Learning and Community Service for Universities and High Schools
Regions Trained Nationally and Internationally:
The Play-with-a-Purpose programme has been trained nationally in South Africa where it was founded, and the concepts have been trained internationally:
- UK and Ireland
- Ghana
- Australia (Western Australia)
- Nigeria
- Malaysia
- Mauritius
- Zimbabwe
- Singapore
- Botswana
- USA (Virginia)
OUR VISION
OUR MISSION
BENEFICIARIES
The principals and practitioners learn new skills to implement in their communities to ensure sustainable businesses (ECD centres) and make a difference in the lives of those around them. We provide access to new laws, policies etc. to all Early Childhood Development Centres who are a part of our Preschools 4 Africa affiliated schools programme keeping them up-to-date with everything ECD related.
The Team Behind Preschools 4 Africa

Faith Lindiwe Tshabalala
ChairpersonBoard of Trustees

Gerrie Eloff
Vice-Chairperson
Robyn Sargeant Wienand
CEO & Founder
Priscilla J. Dengler
Trustee
Lerato Futshane
Trustee
Caelene Shankland
Trustee
Neville H. Siebert
Trustee
Robyn Sargeant Wienand
CEO & FounderManagement Team

Keabetswe Makole
Preschool Manager
Jeffrey Wienand
Manager: Office, Marketing & Resources
Sharon Rhodes
Regional Manager: North West
Bonginkosi Mpinda
Manager: Training
Sindi Rudzani
Manager: Site Training
Roxanne Wienand
Head of Communications & IT; Child Justice Specialist
Sarah-Leigh Eloff
Manager; Trainer & Principal: Rainbow Drift
Bophelo Machobane
Regional Manager: Training- North West Province Region